Protect your important transactions, avoid fraud, cyber crime, data loss and impersonation.
Organisation's centralised technology is vulnerable to attack and data breaches.
People can control the means to identify themselves so it's the same for all their Activities.
Processes to prevent fraud and cybercrime have made people's experiences onerous and complicated.
Social and professional networks & blockchain technology can help people take control of their own affairs.
People want to protect themselves as trust in organisations is falling as cybercrime increases.
The worst example being “CTO needed, 0.25-2.5% equity, £0-20k salary” in a company of 0-10 employees (so basically founding team). No surprises they had zero applications. Shitty uninspired job specs and poor comp packages do not = successful hire